68% of online marketers believe "media is in big trouble and will lose dollars to user-generated content."

Stat Category:

eCommerce Stats (click here for all stats in this category)

Description:

Marketer Demand for Ratings and Reviews

Years / Period:

2008

Stat Source:

iMedia Connection, February 2008

Publisher (site that mentioned this stat):

Bazaar Voice

Stat Tags:

recommendations, user reviews, ratings, product research,

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Statistics Summary