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Total Stats 2,045
Total Categories 74
Updated 5/24/2013 6:01:16 PM
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Detailed Information About This Statistic / Trend
MPAA Member Subsidiary/Affiliate* Average Distribution of U.S. Advertising Costs by Media: $8.29 (2001), $10.96 (2002), $13.25 (2003), $10.13 (2004), $13.31 (2005), $15.74 (2006), $22.97 (2007)
Stat Category:
Movie Industry Stats
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Description:
No Description
Years / Period:
2001, 2002, 2003, 2004, 2005, 2006, 2007
Stat Source:
MPAA
Publisher (site that mentioned this stat):
Entertainment Industry Market Statistics Report, Motion Picture Association of America
Stat Tags:
marketing costs,
movies,
theatrical,
films,
cinema,
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Average U.S. Theatrical Costs ($ M): $78.7 (2001), $78.2 (2002), $105.8 (2003), $100.5 (2004), $99.7 (2005), $100.8 (2006), $106.6 (2007)
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MPAA Member Company Average Distribution of U.S. Advertising Costs by Media: Newspaper (10%), Network TV (22%), Spot (14%), Internet Online (4%), Trailers (4%), Other Media (24%), Other Non-Media (22%)
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Average Negative Costs 2001-2007: $47.7 (2001), $47.8 (2002), $66.3 (2003), $65.7 (2004), $63.6 (2005), $65.8 (2006), $70.8 (2007)
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Average Marketing Costs of New Feature Films: $31.01 (2001), $30.62 (2002), $39.05 (2003), $34.36 (2004), $36.19 (2005), $34.53 (2006), $35.87 (2007)
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