A typical company receives around 65% of its business from existing customers.



Stat: A typical company receives around 65% of its business from existing customers.

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: Return on Behavior Magazine

Publisher (site that mentioned this stat): LoyaltyLeaders.org

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
There has been a 19% growth in loyalty scheme participation since in 2007. (Colloquy) See Full Stat Info
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51% described themselves as being "fairly satisfied" with the programmes they are membe... See Full Stat Info
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Of an average total of 14.1 loyalty programs that each household has signed up for, onl... See Full Stat Info
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Nearly 90% of Americans participate in some type of rewards program, and most are enrol... See Full Stat Info
The financial services sector is the biggest provider of rewards at $18 billion a year See Full Stat Info
Reward program members are 70% more likely to be WOM champions (defined as those who ar... See Full Stat Info
Consumer expectations regarding brand value went up 20 percent this year versus last. See Full Stat Info
30% of UK consumers say that ?rewards that are relevant to the individual? are a driver... See Full Stat Info
Reward program members who have redeemed for experiential rewards are 30% more likely t... See Full Stat Info
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More than 46% of shoppers ages 18 to 25 said retail rewards were "more important" durin... See Full Stat Info
Only 31% of Americans find loyalty program communications ?extremely relevant.? See Full Stat Info
Two-thirds of loyalty members shopped online, and 41 percent ordered from a catalog or ... See Full Stat Info
Poor customer service (44%) is the aspect most likely to put people off increasing thei... See Full Stat Info
Of the roughly $48 billion in reward points and miles issued annually, at least one-thi... See Full Stat Info
28% of customers reported that they are ?Extremely Likely? to increase their visits to ... See Full Stat Info
More than 76 percent of all U.S. grocery retailers with 50 or more stores now offer a f... See Full Stat Info
In the retail market, 73.7% of supermarket and grocery store respondents use face-to-fa... See Full Stat Info
Trust is key to keeping customer loyalty because people are seeking out cheaper private... See Full Stat Info
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90% of UK adults now use recession-busting shopping strategies when they do their weekl... See Full Stat Info


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