Number of online videos viewed by US Internet Users in December 2008



Stat: 14.3 billion online videos viewed

Stat Categories: Online Video Sharing Stats, Social Networking Stats

Tags: online videos online videos,viewers online videos,viewers,watch

Years: 2008

Stat Source: ComScore

Publisher (site that mentioned this stat): ComScore

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
18-34 year olds were the heaviest viewers watching 287 minutes each See Full Stat Info
2008 Stream Count Breakdown: User generated Videos (42.4%), Short-clip Videos (20.4%),... See Full Stat Info
Percent of total social network ad spending: 1.6% (2007), 2.5% (2008) See Full Stat Info
US % of internet users 2007-2012: 41.0% (2007), 42.8% (2008), 44.6% (2009), 46.4% (201... See Full Stat Info
US Online Social Network Advertising Spending by Type of Network (Niche Social Networks... See Full Stat Info
10.4 videos per viewer on MySpace See Full Stat Info
CPMs for professional short-form video are roughly $30 now and expected to hit $34 by 2... See Full Stat Info
Hulu served 241 million online videos in December 2008 See Full Stat Info
US Internet users viewed 12.7 billion online videos during November 2008 alone, up more... See Full Stat Info
US-User Generated Content Consumers, 2007-2012: 94.1 million (2007), 100.8 million (20... See Full Stat Info
US Online Social Network Advertising Spending 2006-2011: $350 million (2006), $920 mil... See Full Stat Info
The average online video duration was 2.8 minutes See Full Stat Info
66% of video viewers have watched online video ads, and 44% have taken an action on wha... See Full Stat Info
The duration of the average online video was 3.2 minutes in December 2008. See Full Stat Info
Top 10 Web Widget Audiences in the US, Ranked by Unique Viewers, November 2007: MySpac... See Full Stat Info
Online video viewers watched an average of 81 videos for a total of 11 billion videos i... See Full Stat Info
44% online video viewers that have taken an action based on ads they have seen See Full Stat Info
% of Americans using the Internet more than one hour per day: 26% (Jan-2003), 27% (Jan... See Full Stat Info
US vs. Rest of World Online Social Network Advertising Spending 2007 & 2011: US 75% Re... See Full Stat Info
The duration of the average online video viewed at Hulu was 10.1 minutes, higher than a... See Full Stat Info
The average online viewer watched 228 minutes of video See Full Stat Info
UGC vids currently get $15 CPMs and are seen rising a little, to $17, by 2013. See Full Stat Info
CPMs for professional long-form video are about $40 now and predicted to rise to $46 by... See Full Stat Info
27% of online video viewers watch news at least once a week See Full Stat Info
Viacom Digital served 291 million online videos in December 2008 See Full Stat Info
User-generated video will account for 42 percent of streams this year See Full Stat Info


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