CPMs for professional short-form videos in 2008 and 2013



Stat: $30 now and expected to hit $34 by 2013.

Stat Categories: Online Video Sharing Stats

Tags: CPM CPM,short-form CPM,short-form,online videos CPM,short-form,online videos,online video advertising CPM,short-form,online videos,online video advertising,ads

Years: 2008, 2013

Stat Source: Diffusion Group

Publisher (site that mentioned this stat): NewTeeVee

Submitted By: Michael Raeford

Related Categories: None


Share on:

Related Stats / Figures


Stat Data / Info Details
123 million Americans will view online video at least once a month in 2007 See Full Stat Info
CPMs for professional long-form video are about $40 now and predicted to rise to $46 by... See Full Stat Info
The average online video duration was 2.8 minutes See Full Stat Info
49.8 videos per viewer on YouTube See Full Stat Info
Online-video advertising will increase 44.9% to $850 million in 2009, a growth rate tha... See Full Stat Info
One in five (21%) Internet users ages 13 to 54 now accesses streaming video to watch fu... See Full Stat Info
US Internet users viewed 12.7 billion online videos during November 2008 alone, up more... See Full Stat Info
Number of Online Video Users (2007 - 2012): 137.5 million (2007), 154.2 million (2008)... See Full Stat Info
Google Sites ranked as the top U.S. video property with 5.9 billion videos viewed See Full Stat Info
Online video viewers watched an average of 81 videos for a total of 11 billion videos i... See Full Stat Info
% of Americans using the Internet more than one hour per day: 26% (Jan-2003), 27% (Jan... See Full Stat Info
User-generated video will account for 42 percent of streams this year See Full Stat Info
The duration of the average online video viewed at Hulu was 10.1 minutes, higher than a... See Full Stat Info
The average online video viewer watched 309 minutes of video, or more than 5 hours in D... See Full Stat Info
44% online video viewers that have taken an action based on ads they have seen See Full Stat Info
The number of U.S. consumers 18-plus who watched online videos in 2008 increased 35.5% ... See Full Stat Info
US Online Video Advertising Spending Growth 2008-2013: 55.9% (2008), 48.5% (2009), 53.... See Full Stat Info
10.4 videos per viewer on MySpace See Full Stat Info
Hulu served 241 million online videos in December 2008 See Full Stat Info
The duration of the average online video was 3.2 minutes in December 2008. See Full Stat Info
UGC vids currently get $15 CPMs and are seen rising a little, to $17, by 2013. See Full Stat Info
US Online Advertising Spending Growth by Video, 2008-2013: 55.9% (2008), 48.5% (2009)... See Full Stat Info
76% of users tell a friend about a video they have seen See Full Stat Info
18-34 year olds were the heaviest viewers watching 287 minutes each See Full Stat Info
Fox Interactive Media ranked second with 445 million videos ?in December 2008 See Full Stat Info
Leading operators such as Vivo, Tim and Claro have around 30 million subscribers each a... See Full Stat Info


News / Press / Blogs Mentioning This Stat


There are no news articles listed.

Market Research Reports Mentioning / Related to this Stat / Figure


There are no reports listed.

Comment on this Stat


Edit | Back