% of consumers indicate they are more likely to purchase from a site if it has product ratings and reviews.



Stat: 63% of consumers indicate they are more likely to purchase from a site if it has product ratings and reviews. (Major consumer electronics retailer/iPerceptions study, January 2008)

Stat Categories: Ecommerce Stats

Tags: user reviews user reviews,ratings user reviews,ratings,purchase decision

Years: 2008

Stat Source: Major consumer electronics retailer/iPerceptions study, January 2008

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


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